Winter Lectures 2008 (PowerPoint, 3MB)
 

Interdependencies between Marketing and Public Relations Disciplines as Correlates of Communication Organisation, Journal of Marketing Management, 2003

Public Affairs in a post-September 11th World,
Journal of Public Affairs, Vol. 2 No. 2, 2002

Book Review for Journal of Public Affairs,
Vol. 2 No. 3, 2002

NGOs and Anti-Globalization Post-September 11th, Journal of Political
Marketing, Vol. 1(4) 2002

The political marketing planning process: improving image and message in strategic target areas, Marketing Intelligence & Planning, 20/1 2002

Sleaze or Clear Blue Water? The evolution of corporate and pressure group representation at the major UK party conferences, Journal of Public Affairs, Vol. 2 No. 3, 2002

Public affairs, issues management, and corporate political strategy: An Introduction,
Journal of Public Affairs, Vol. 1 No. 4 & Vol. 2 No. 1, 2002

The Evolution of Strategic Political Lobbying in the UK and the Psychological Network Underpinning Machiavellian Marketing, Journal of Political Marketing, Vol. 1(1) 2002

Who Pays the Piper? The Funding of Political Campaigning in the UK, US and the Consequences for Political Marketing and Public Affairs, 2002

In search of public affairs: A function in search of an identity, Journal of
Public Affairs, Vol. 1 No. 2, 2001

Who sets the agenda? An analysis of agenda setting and press coverage in the 1999 Greek European elections, European Journal of Marketing, Vol. 35, No. 9/10, 2001

Machiavelli, political marketing and reinventing government,
European Journal of Marketing, Vol. 35 No. 9/10, 2001

Kite flying: the role of marketing in the post-BSE British beef export industry,
British Food Journal, Vol. 102 No. 5/6, 2000

Pictures at an Exhibition: Milton, Machiavelli, Monet, Mussorgsky and marketing,
Marketing Intelligence & Planning, 18, 6/7, 2000

To Spin or not to Spin that is the Question: The Emergence of Modern Political Marketing,
The Marketing Review, 2000

Propaganda and Persuasion Book Review, 1999

BSE and marketing communication myopia: Daisy and the death of the sacred cow,
Risk Decision and Policy, 1997



Political marketing – vive la difference,
European Journal of Marketing, 30, 10/11, 1996

MFR SRL Rome: The Italian Family Business Affair,
Management Decision, Vol. 32 No. 3, 1994