University bonds with local brands

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p.harris@chester.ac.uk

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University bonds with local brands

University bonds with local brands

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“Shifty” By Chuck Yeager

Sir Robert Worcester opens Centre

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Phil Is Professor Emeritus at the University of Chester and was previously Executive Director of the Business Research Institute, a Dean of its Business Faculty and held the Westminster (Grosvenor) Chair in Marketing and Public Affairs.

He is Professor Extraordinarius at the University of South Africa. He is a past Chairman of the Marketing Council (UK) PLC, Board member of the Chartered Institute of Marketing, Professor of Marketing at the University of Otago, Dunedin, New Zealand and Founding Director of the Centre for Corporate and Public Affairs at Manchester Metropolitan University, where he led one of the largest business start-up and support initiatives in the North.

Prior to becoming an academic he held positions in the international chemical, and foods industries with ICI and RHM and has chaired or been a board member of the American Marketing Association, Academy of Marketing, and the Australian and New Zealand Marketing Academy.

Phil has advised government on Medium Sized Businesses and Small Business and helped found the Educate North Awards in 2015 and University Enterprise Challenge in 2016. He is recognised for his work in developing high quality entrepreneurs regionally and internationally both in the not for profit, private and public sectors.

He serves on a number of boards, trusts and holds visiting positions and professorships in China, Germany, India, New Zealand and South Africa.

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